Microsoft App Registrations: Publisher Verification
As part of creating a brand, app registrations for the Partner portal and Call Manager service are created in the Partner's Microsoft tenant. This allows you to control the branding for these (such as name and logo). It also allows you to verify the app registrations with your Microsoft Partner ID, providing a better end user experience.
Verifying the app registrations is a worthwhile step, helping build trust with your users and reducing the burden on future Customers who may have IT policies that don't allow unverified apps.
Verifying the app registrations is a worthwhile step, helping build trust with your users and reducing the burden on future Customers who may have IT policies that don't allow unverified apps.
Microsoft have a guide on how to complete verification, which can usually be completed in minutes:
Once complete you will see a blue Verification tick with your company name on all app registrations, e.g. the name and tick shown here on the Haptap Call Manager service:
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